CO-OP advert great song, but could have chosen a better Dylan track

For those who have seen it, the New co-operative advert is very good. It is also very long, but gets the message across. I have banked with the co-op now for a fair few years as I admire their ethical stance over investments and what they stand for. I am also a huge fan o Bob Dylan, who provides the song to the advert, which as you can read is exceptionally rare to occur. Bob Dylan is, arguably, one of the greatest singer songwriters of the 20th Century. More so the songwriter than the singer, as his voice was never brilliant and has gradually over time got worse. But his songs remain some of the most powerful written and reflect the age within which he developed and became famous, in the 60's and beyond by taking issues and writing songs about them. Hence, Cooperative getting the rights to play one of his, it seems to be an almost perfect synergy.
I do enjoy the song, I have it on the greatest hits album somewhere, but I think they missed a trick by not picking another Bob Dylan song, my favourite Bob Dylan song, In fact; This one.



And the Lyrics Below;

Come you masters of war
You that build the big guns
You that build the death planes
You that build all the bombs
You that hide behind walls
You that hide behind desks
I just don't want you to know
I can see through your masks

You that never done nothin'
But build to destroy
You play with my world
Like it's your little toy
You put a gun in my hand
And you hide from my eyes
And you turn and run farther
When the fast bullets fly

Like Judas of old
You lie and deceive
A world war can be won
You want me to believe
But I see through your eyes
And I see through your brain
Like I see through the water
That runs down my drain

You fasten all the triggers
For the others to fire
Then you set back and watch
While the death count gets higher
Then you hide in your mansion
While the young people's blood
Flows out of their bodies
And is buried in the mud

You've thrown the worst fear
That can ever be hurled
Fear to bring children
Into the world
For threatening my baby
Unborn and unnamed
You ain't worth the blood
That runs in your veins

How much do I know
To talk out of turn
You might say that I'm young
You might say I'm unlearned
But there's one thing I know
Though I'm younger than you
Even Jesus would never
Forgive what you do

Let me ask you one question
Is your money that good
Will it buy you forgiveness
Do you think that it could
I think you will find
When your death takes its toll
All the money you made
Will never buy back your soul

And I hope that you die
And your death'll come soon
I will follow your casket
In the pale afternoon
And I'll watch while you're lowered
Down to your deathbed
And I'll stand o'er your grave
'Til I'm sure that you're dead

A great song which I never tire of. Sadly, still as relevant today as it was when released in 1963.